by Alexander | Jun 26, 2026 | Blog
Over the years we have learned a lot about what makes a good coach and a good team member here at Bjorn. We’ve had our fair share of bad hires and our fair share of damn near fitness wizards come through our doors. And in this time we’ve been watching...
by Alexander | Jun 5, 2026 | Blog
A few years ago I was working with a guy at 10:30 pm who was about 6’7″ bench pressing 412 lbs. We were alone in the gym and as I was spotting him I was thinking “If you drop this weight I can’t save you.” At the time my max deadlift was...
by Alexander | May 22, 2026 | Blog
When you come to Bjorn Fitness for a consultation, one of the first things we ask is whether you can commit to three sessions a week. For some people that’s easy. For others, it feels like a big ask. Here’s why we hold that line. Three days a week lets us...
by Alexander | May 15, 2026 | Blog
If you’ve spent any time learning about Bjorn Fitness, you’ve probably noticed we’re fairly specific about who we work with. One of those specifics is age — we only take on clients who are 25 or older. Here’s why. People under 25 tend not to...
by Alexander | May 27, 2025 | Blog
You Don’t Have Time I know we all feel caught up in a balancing act. We each have oligations and feel like we’re constantly playing catch-up. When I started Bjorn Fitness I always felt behind. Other business owners seemed like they were doing so much...
by Alexander | May 12, 2025 | Blog
Knowing who to trust in our current social-media and AI filled world can be an absolute headache. I regularly have consultations with new clients telling me they’ve started drinking raw milk or cut out carbs/fats/fruits completely. This is not a good thing. On...